Leverage Your Firm’s First Impression

To be a successful attorney you have to be willing and able to dig into the details of each case you take on.  If you run a solo or small practice it’s important that the same eye for detail applies to how you operate as a business.  One such detail that can be easily overlooked is the management of the initial impression that a prospective client will have when encountering your firm.  Here is an article that highlights the importance of taking advantage of those opportunities and the best practices in which to go about it:

http://www.attorneyatwork.com/best-practices-law-firm-telephone-etiquette/